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سجّل مجانًا كصاحب عمل لعرض السيرة الذاتية الكاملة وبيانات الاتصال والتواصل مع المرشح.

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15 سنوات خبرة

المهارات

Strategic Leadership Business Unit Management Team Management Cross‑Functional Collaboration Commercial Execution Market Growth Market Analysis Competitive Positioning Stakeholder Engagement Budget Management Regulatory Compliance P&L Ownership Digital Marketing Power BI Supply Chain Coordination

الخبرة

Senior Commercial Manager

Súper Xtra

2025-08 - 2026-09

Owned P&L and commercial strategy for the Fresh Division, representing 30 % of company sales across six categories. Coordinated with Supply Chain, Import/Logistics and Finance to align sourcing, inventory and margin targets. Managed import licensing and phytosanitary permits with MIDA and MINSA, and obtained in‑store gaming operation permits from the Ministry of Economy and Finance. Led foreign plant qualification processes for international suppliers and built direct relationships with producers, reducing broker dependency and improving commercial terms. Sourced new suppliers and categories at major international trade fairs (Alimentaria, SIAL, Fruit Logistica, etc.).

Marketing Director

PROLACSA

2021-01 - 2025-12

Led the marketing function and cross‑functional workstreams with Sales, Finance, Legal and Supply Chain to execute an integrated commercial strategy. Built the company’s first digital marketing function, selecting agencies and launching integrated campaigns that delivered 50 % cost efficiency and a 20 % increase in sales. Implemented Power BI dashboards for company‑wide sales and profitability KPI tracking, enabling data‑driven strategic decisions. Owned the marketing budget and negotiated sourcing for new products, contributing to 25 % of total company sales.

Perishables Category Manager

Grupo Ramos S.A.

2018-01 - 2020-12

Developed the first category management plan for the perishables division, reversing a negative trend and achieving 30 % growth in the first year. Coordinated with sales, finance and supply‑chain teams to optimize assortment, pricing and promotional strategies. Managed relationships with local and international suppliers, improving terms and reducing stockouts. Conducted market analysis and competitive benchmarking to identify growth opportunities across La Sirena, Súper Pola and Aprezio retail formats.

اللغات

Spanish

native

English

advanced

German

intermediate

تواصل مع المرشح

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